Sofia Coppola was born in a famous family. She is also extremely interested in clothes eventhough she is also a film director and writer. She ever worked as an intern student and founded her fashion brand in Tokyo. The friendship with Marc Jacboz made this cross-filed cooperation with Louis Vuitton happen.

She has ever said there was not a perfect handbag in this world. When she talked about the design for LV she said that was the pursuing of a dream from childhood: she want to be a mature and fashionable woman. By designing handbags and leather shoes she realized her dreams. The style of Louis Vuitton handbags is very mature and shoes she designed are elegant and comfortable. These Louis Vuitton products also manifested the versatility of the culture idol.

Marc Jacobs promoted the cooperation of Coppola with Louis Vuitton. Her design inspiration came from a visiting to the hometown of Louis Vuitton Asnières. She was to make a perfect handbag which has never appeared in this world with the help of special team. She wanted to make a fashion, low-profile, portable but not huge handbag. She said it is to find a multi-level handbag in the market. She opened the handbag she designed and show the big-capacity inside to all of the audience. There is a mirror on the night dress handbag. That is just what Coppola want. “The design process is very funny,” she said, “That makes me feel I am an innovative person. I am a film-maker so I have a super skill: letting others to fulfill my imagination.”

She also finds some ideas in her experience to complete her design of other accessories. The inspiration of shinning wedge-heeled shoes came from memories about shoes her bother bought in 1970s.